AND SECURITY POLICY
Total Home CareTM (www.mytotalhomecare.ca),
offered to you by Coverdell Canada Corporation or FYI Direct Canada Corporation
(“Total Home CareTM”, “We”, “Us”, “Our”), understands how important
privacy is to its members. We have created this online Privacy and Security
Policy to demonstrate our commitment to protecting your privacy and providing
you with a secure and enjoyable member experience. This Privacy and Security
Policy covers the site www.mytotalhomecare.ca
and any offline collection of your personal information by Total Home CareTM.
Our mission is to adhere to policies that prevent
unauthorized use of your personal information; to maintain the accuracy of the
information provided; and to protect the privacy of your information through
the use of secure servers and encryption devices. The intent of this statement
is to answer your questions about our online and offline Privacy and Security
What information is collected?
Generally, We gather two types of information.
The first type of information is the personally identifiable information
(“Personal Information”) that you expressly provide when you enroll in Total
Home CareTM. This information includes your name, billing
information (e.g., credit card numbers) mailing address, e-mail address or some
other unique personal identifier (e.g. city of birth or mother’s maiden name)
that We can use to confirm sales. Occasionally, We may request other
information from you that may be used by Our Membership Services department to
confirm enrollment, update your account or confirm your order. From time to
time, We may offer you optional surveys that may ask you for your opinions or
demographic data (e.g. gender) so that We can improve Our program and
The second type of information is technical and
statistical information that is collected automatically whenever you visit Our
Web site through the use of tracking technologies such as cookies and pixel
tags (see below). This type of information collected may include things such as
your IP address, operating system, type of browser and Web site activity. We
collect this data to help Us improve the quality of Our Web site and make your
visits to the site easy, convenient and meaningful.
We do not link aggregate user data with
personally identifiable information.
Where will my Personal Information be stored?
Total Home CareTM retains your
Personal Information for as long as necessary to fulfill the purpose(s) for
which it was collected and to comply with applicable laws, and your consent to
such purposes(s) remains valid after termination of Our relationship with you.
Please be aware that your Personal Information
will be transferred to, processed and stored in the United States and, as such,
courts, law enforcement agencies, regulatory agencies or security authorities
in the United States may, in certain circumstances, be entitled to access your
Personal Information. By using this Web site and submitting to Us your Personal
Information, you consent to this transfer, processing and storage of your
information outside of Canada. For more information about Our policies and
practices related to the use of foreign service providers, please contact Our
Privacy Officer as described below.
How do you use the information collected?
We use the Personal Information you provide to
service your membership. For example, We request your mailing address so We
know where to send the merchandise certificates, gift cards and other benefits
that you may purchase, and any other information you may request. We also may
send you additional membership information such as updates about Our program
and special offers. We use your credit card information to bill you for the
membership fee and any benefits you may purchase. We use your e-mail address to
notify you of program updates and, with your consent, special offers and
promotions. If you prefer not to receive future marketing e-mail notifications
from Us, you can opt-out by indicating your preference on the online enrollment
form when you enroll in Total Home CareTM or simply visit Our
Contact Us page, select “Unsubscribe to future marketing” from the drop-down
menu, and e-mail Us your request. Be sure to include your name and membership
ID number as well as the e-mail address to remove from Our list.
If you have not opted out of receiving marketing
materials, the Personal Information that is collected may also be shared with
Our affiliates and/or marketing partners (namely, financial institutions,
credit card issuers, national brand name providers and retailers in insurance,
travel, entertainment, shopping, personal security, and home improvement) so
that they may send you additional information and special savings offers. You
can choose not to allow us to share your Personal Information for these direct
marketing purposes by opting-out as described above.
The technical and statistical information that is
automatically collected from your computer whenever you visit Total Home CareTM
is used to help Us improve the site and the member experience. From time to
time We may disclose general statistical information about Our Web site and its
visitors such as the number of visitors, the number and type of products
Do you share Personal Information with third
_Total Home CareTM may share Personal
Information with third parties whom We employ to perform functions on Our
behalf and with whom We have contractual relationships. For example, Total Home
CareTM uses a third party to verify and process your credit card
information in order to charge you for requested benefits or services. All such
third parties are contractually obligated to use your Personal Information only
for the purpose for which it is given. Total Home CareTM is not
responsible for the information practices of third parties outside of such
contractual relationships. The collection, use and disclosure of information by
third parties is subject to their respective privacy policies, which may differ
from Our policy.
From time to time, if you have not opted out of
receiving marketing materials We may also share Personal Information with Our
affiliates and/or marketing partners (namely, financial institutions, credit
card issuers, national brand name providers and retailers in insurance, travel,
entertainment, shopping, personal security, and home improvement) who may offer
products and services that We think will be of interest to you. If you prefer
not to have your Personal Information shared with Our affiliates and/or
marketing partners, please indicate what offers you are not interested in
receiving on the E-mail Preferences page, if available, or by sending Us an
e-mail using the Contact Us page. If you are enrolling online, you may also
opt-out of receiving e-mails from third parties outside of Total Home CareTM
by de-selecting the check box on the enrollment page. If you accept a
third-party offer provided via or linked to Our Web site, you consent to Our
providing your Personal Information and/or billing information to the
third-party marketer that offered the product or service so they may process
your acceptance of the offer.
We may also disclose your Personal Information
when required by law or in the good faith belief that such action is necessary
in order to conform to the edicts of the law or comply with legal process.
As We continue to develop Our business, We may
buy or sell assets. In such transactions, customer information generally is one
of the transferred business assets. Also, in the unlikely event that Our
company or substantially all of its assets are acquired, customer information
will of course be one of the transferred assets. In the event that customer
information is transferred as described in this paragraph, members will be
notified via e-mail and given the opportunity to opt-out of having their
Personal Information transferred to any new entity.
How do I change/modify my information?
You can change, modify or update your member
information by sending Us an e-mail from the Contact Us page. You can choose at
any time to inform Us of your e-mail preferences by sending Us an e-mail from
the Contact Us page or, if available, by going to the E-mail Preferences page
where you can indicate what offers you are not interested in receiving.
What are Cookies and how do you use them?
A cookie is a small text file that is stored on a
not link the information We store in cookies to any personally identifiable
information you submit while on Our site. Some of Our business partners (e.g.,
We use persistent cookies. A persistent cookie
remains on your hard drive for an extended period of time.
We use persistent cookies on the login page to store your Membership ID and for
re-direction of members to membership enabled Web sites. You can remove
persistent cookies by following directions provided in your Internet browser’s
We also make use of third-party cookies.
Third-party cookies are set with a different domain than the one shown in your
browser address bar. We use third-party cookies for advertising, ad
retargeting, and other marketing and content serving purposes. Here is an
example of third-party cookie usage:
Third-party vendors, including Google for example, show ads on sites on the
Third-party vendors, including Google for instance, can use third-party cookies
to serve ads based on your prior internet activity, including web sites you
have visited and display and paid search ads you may have interacted with.
You may opt
out of Google and other third-party cookies by visiting the
Network Advertising Initiative opt out page. Most
Internet browsers will allow you to erase or block cookies. Instructions for
disabling cookies may differ from one browser version
to another. Please refer to the Help section of your browser for instructions
to assist you in these processes: preventing your browser from accepting new
cookies, how to have the browser notify you when you receive a new cookie, or
how to disable cookies altogether. However, cookies allow you to take full
advantage of some of Our sites features, so We recommend that you leave them
If you reject cookies, you may still use Our
site, but your ability to use some areas of Our site, will be limited. We do
What are pixels and how do you use them?
“Pixels” or “pixel tags” are tiny graphic images
placed on certain pages of Our Web site but not on your computer. When you
access these pages, pixel tags generate a generic notice of that visit; at no
time is your Personal Information collected by the pixel tag. Pixel tags allow
Us to measure and improve Our understanding of visitor traffic and behavior on
Our Web site. We may also utilize pixel tags provided by Our affiliates and/or
marketing partners for the same purposes.
How can I disable my pixel tags?
You can disable pixel tags by changing your
browser settings to omit images. Alternatively, there are some commercial
software packages available that can omit pixel tags.
How do you secure member information?
We work to protect the security of your
information during transmission by using Secure Socket Layer (SSL). When you
place an order online, the SSL scrambles or encrypts your information before it
is sent to Us over the Internet. This protects your credit card information
from being read while it is transferred through cyberspace. When We receive
your order, the information is kept encrypted until We are ready to process
your request. SSL is supported by Netscape 2.0+, Microsoft IE 3.0+ and most
frame-enabled browsers. You will see a small key or padlock in the bottom right
corner of your browser if you are using Netscape or Microsoft browsers,
indicating that your transaction is secure. In addition, We meet all of the
stringent requirements of the VerisignTM security seal for all
Internal access to member information is
protected and can only be accessed by password. We also contract with industry
experts to institute and review Web security on a periodic basis.
Do these same policies apply to third-party Web
sites that I access through Total Home CareTM?
No. This Privacy and Security Policy appearing on
this Web site relates to Total Home CareTM. You will notice that Our
Web site may contain links to other sites such as Our benefit providers. We
cannot be responsible for the privacy and security practices of other Web sites
that you may access through Our site, even if displayed within a frame on Our
site. As an online consumer, you should always review a particular Web site’s
privacy and security policies when linking to that site before revealing any
Personal Information to that site.
How do you update your Privacy and Security
We will notify you if there is a material change
in Our privacy practices. We will take commercially reasonable measures to
obtain written or active e-mail consent from the member if Total Home CareTM
is going to be using the information collected from the member in a manner
different from that stated at the time of collection. We will also post
the changes in Our Privacy and Security Policy prior to a change.
How do I contact the Web site?
If you have any questions about the practices of
this Web site or your dealings with this site, you can send Us an email through
Our Contact Us page or write to Us at Membership Services, P.O. Box 100, Stn B,
Montreal, Quebec, H3B 3J5.
In the event that you have any questions about
this Privacy and Security Policy or if you have reason to believe thatTotal
Home CareTM may have failed to adhere to this Policy statement, or
to request access to or correction or update of your Personal Information, you
may contact Our Privacy Officer in any one of the following ways:
Send Mail: Privacy Officer
P.O. Box 100
Montreal, Quebec H3B 3J5
By using Our Web site, you consent to the
collection, use and disclosure of information as it is disclosed in this
Privacy and Security Policy statement. If you do not agree We ask that you do
not use Our site. Thank You.
Effective: July 1, 2004
Updated: June 1, 2011